The classic newsletter is often underrated as an online marketing tool. Virtually no other online channel lets you contact customers so specifically and individually. With the help of professional newsletter software, you can create and send automated personal newsletters. Find…
Many free email providers such as Gmail and Outlook set a limit for sending large file attachments. However, it is still possible to send big files using free file-sharing services. These services use download links and cloud storage to transfer large files. In this article,…
A self-hosted mail server has many advantages. For example, it offers the best possible protection for your digital communications. However, if it is not managed with care, problems can arise. We explain when it is a good idea to host your own email server and what to consider…
In the United States, email archiving is often mandatory for legal or regulatory reasons. Federal laws such as the Sarbanes-Oxley Act, the Securities Exchange Act, and SEC rules require businesses in certain industries to retain emails for several years. Find out which email…
A Docker mail server gives you complete control over your email infrastructure, including traffic, storage, encryption, and security settings. But how do you set up your own Docker mail server? What hardware and software do you need, and how can you ensure maximum security? Our…
Rawpixel.comShutterstockAI-based email marketing is revolutionizing the way that companies interact with their customers. Marketing teams can use AI to automate, personalize and optimize their email campaigns. AI offers a variety of possibilities for more efficient and targeted email marketing. In this…
Rawpixel.comShutterstockUsing AI to write emails can provide numerous benefits in both professional and personal contexts. With automated text creation and optimization, the writing process is streamlined, and the quality of messages improves. However, you should also be aware of the potential drawbacks…
Online privacy is a sensitive issue that affects experts and amateurs alike. Whether you’re posting on social networks, carrying out banking transactions, or buying from an online store, your data is not always sufficiently protected. The same applies to e-mails. Don’t let cyber…
A personal e-mail domain is a must in the commercial sphere. Conveying a professional image in your contact details will ensure that customers and businesses take you seriously. Find out about the advantages of having an individual mail domain and learn how to secure a personal…
Rawpixel.comShutterstockThere are many benefits to creating a personalized email address for your club, both when communicating with club members and with external parties. Not only can you come up with a unique email address for the club, but you can also assign personalized addresses to individual…
Most people couldn’t imagine a life without e-mails. Whether you use them to communicate for business or personal reasons, e-mails have practically replaced traditional letters. Over 200 billion e-mails are sent around the world each day and despite the rise in social media and instant messaging, they show no sign of slowing down. Our E-mail Guide forms part of the IONOS Digital Guide and is dedicated to the basic framework of the e-mail–from the technical security requirements to marketing strategies you should use when sending business e-mails. The contents of this E-mail Guide cater for both beginners as well as more experienced computer users.
The numerous e-mail tips in the guide are aimed at a wide readership, from hobbyists and novices to IT and e-mail marketing professionals. Owners of small and medium-sized companies can also benefit from articles that provide information on how to create business e-mails and build successful e-mail marketing campaigns. The e-mail guide takes into consideration that readers have different levels of IT knowledge; as well as introductory articles on FAQs (e.g. ‘How is an e-mail sent?’ or ‘What should an e-mail header contain?’) there are also more detailed and specific articles such as ‘E-mail encryption with PGP’ or ‘Creating individual newsletter templates’.
In IONOS’s Digital Guide, the E-mail Guide offers three different subcategories. Under ‘E-mail marketing’ you can read about marketing trends as well as tips on direct marketing via e-mail. The ‘E-mail security’ subcategory mainly deals with e-mail encryption and how to handle spam and phishing e-mails. Lastly, under ‘Technical matters’, you’ll find various articles about structure, operation and storage of e-mails and the corresponding software. In our guide, we provide detailed information on everything to do with e-mails, presented to you in a clear and understandable way.